G2 Vendor Directory

Microsoft Purview Information Protection vs. Entro Security

A side-by-side comparison based on G2 review data.

MetricMicrosoft Purview Information Protection

by Microsoft

Entro Security

by SailPoint

Overall rating4.44.7
Review count3219
Ease of use8.69.6
Ease of setup8.39.6
Quality of support8.79.6
Meets requirements8.89.5
NPS53.33333389.473684
Small Business21.9%10.5%
Mid-Market28.1%21.1%
Enterprise50.0%68.4%
Total page views288520
Total LLM citations1,3341,548

Microsoft Purview Information Protection

Microsoft Purview Information Protection is a comprehensive solution designed to help organizations discover, classify, label, and protect sensitive data across their digital estate. By integrating seamlessly with Microsoft 365 applications and services, it ensures that sensitive information is safeguarded, whether it's stored on-premises, in the cloud, or shared externally. This unified approach enables businesses to maintain compliance with regulatory requirements and protect their critical data assets effectively.

Pros

  • Ease of Use
  • Easy Integrations
  • Integrations
  • Integration Support
  • Compliance
  • Interface Usability

Entro Security

Entro Security governs every AI agent, every non-human identity, and every action they take. As enterprises deploy autonomous AI at scale, Entro delivers the control plane they lack, discovering shadow AI, mapping MCP servers, and stopping agentic threats before they execute. From intent manipulation to rogue MCPs, Entro's AI Detection and Response (AIDR) secures the full lifecycle of agent-driven activity.

Pros

  • Easy Integrations
  • Monitoring
  • Security
  • Data Detection
  • Customer Support
  • Helpful