G2 Vendor Directory

Microsoft Clarity vs. Air360

A side-by-side comparison based on G2 review data.

MetricMicrosoft Clarity

by Microsoft

Air360

by Air360

Overall rating4.54.7
Review count5517
Ease of use9.39.5
Ease of setup9.68.3
Quality of support8.29.7
Meets requirements9.09.6
NPS72.72727381.25
Small Business64.8%64.7%
Mid-Market25.9%29.4%
Enterprise9.3%5.9%
Total page views1,058172
Total LLM citations7,453134

Microsoft Clarity

Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy, and you'll start getting data in minutes. With advanced heatmaps, session recordings, and powerful user insights you will be able to get a deep understanding of user behavior on your website or mobile app. Experience a game-changing addition of Copilot in Microsoft Clarity. This cutting-edge artificial intelligence feature generates key session takeaways in natural language, saving you time and boosting productivity.

Pros

  • Recording
  • Session Recordings
  • Insights
  • Ease of Use
  • User Behavior Tracking
  • Usability

Air360

The go-to-platform for an easy to start, conversion rate optimization. Air360 is a AI-powered digital experience analytics software that uncovers user behavior and optimizes conversion rates of your website and mobile app. It uncovers hidden user behaviors across customer journeys.

Pros

  • Helpful
  • Conversion Optimization
  • Ease of Use
  • Insights
  • Analytics
  • Session Replay