G2 Vendor Directory

Microsoft Advertising vs. Hootsuite

A side-by-side comparison based on G2 review data.

MetricMicrosoft Advertising

by Microsoft

Hootsuite

by Hootsuite

Overall rating4.34.3
Review count137,519
Ease of use9.18.8
Ease of setup9.08.8
Quality of support8.08.4
Meets requirements8.28.7
NPS53.84615448.403047
Small Business30.8%59.1%
Mid-Market61.5%28.8%
Enterprise7.7%12.1%
Total page views11214,856
Total LLM citations15790,129

Microsoft Advertising

Digital Marketing Center provides a central platform to efficiently manage your online presence and marketing across leading advertising and social media platforms like Google Ads, Facebook, Twitter, and Microsoft Advertising.

Pros

    Hootsuite

    Most teams are still working with tools and workflows built for a different time — dashboards, approvals, and disconnected systems that slow them down. Many have added AI, but haven’t changed how work gets done. Social moves too fast for that. It’s why we rebuilt Hootsuite with AI as a foundation, not a feature. Hootsuite Social OS helps teams go from reacting after the moment has passed to acting in real time with AI that makes it as easy as chat. That’s how we’re transforming the way teams move, decide, and grow. Less time navigating software. More time acting on ideas.

    Pros

    • Post Scheduling
    • Scheduling
    • Ease of Use
    • Centralized Management
    • Time-saving
    • Scheduling Posts