G2 Vendor Directory

Microsoft Entra ID vs. Google Cloud Identity & Access Management (IAM)

A side-by-side comparison based on G2 review data.

MetricMicrosoft Entra ID

by Microsoft

Google Cloud Identity & Access Management (IAM)

by Google

Overall rating4.54.4
Review count91558
Ease of use9.08.8
Ease of setup8.88.9
Quality of support8.98.8
Meets requirements9.39.0
NPS70.59496655.555556
Small Business22.9%56.3%
Mid-Market39.8%27.1%
Enterprise37.2%16.7%
Total page views2,180559
Total LLM citations30,4701,201

Microsoft Entra ID

Entra ID is a complete identity and access management solution with integrated security that connects people to their apps, devices, and data and helps protect from identity compromise. With Entra ID, you get: • Secure adaptive access with multi-factor authentication and Conditional Access policies • Seamless user experience with single sign-on, passwordless and user portal • Unified identity management that connect all internal and external users to all apps and devices. • Simplified Identity Governance with provisioning, access packages, and access reviews.

Pros

  • Ease of Use
  • Security
  • Single Sign-On
  • Integrations
  • Identity Management
  • Easy Integrations

Google Cloud Identity & Access Management (IAM)

Fine-grained access control and visibility for centrally managing cloud resources.

Pros

  • Ease of Use
  • Security
  • Intuitive
  • Accessibility
  • Access Control
  • Easy Management