G2 Vendor Directory

Innovid vs. Blockchain-Ads

A side-by-side comparison based on G2 review data.

MetricInnovid

by Mediaocean

Blockchain-Ads

by Blockchain-Ads Labs

Overall rating4.14.4
Review count384137
Ease of use8.28.9
Ease of setup8.38.8
Quality of support9.18.8
Meets requirements8.58.7
NPS39.84168957.352941
Small Business16.0%26.5%
Mid-Market42.1%73.5%
Enterprise41.9%0.0%
Total page views7503,001
Total LLM citations4,082524

Innovid

Innovid is the leading omnichannel advertising platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences. At the core of Innovid is NIVO, powering AI agents and orchestration to activate, adapt, and optimize campaigns across the advertising lifecycle. As part of Mediaocean, Innovid is tied into Prisma, the industry’s core ad infrastructure for planning, buying, and billing, as well as Protected for verification, fraud detection, and brand safety. Visit www.innovid.com to learn more.

Pros

  • Ease of Use
  • User Interface
  • Campaign Management
  • Ad Management
  • Intuitive
  • Features

Blockchain-Ads

Blockchain-Ads is an audience-based advertising platform built for user acquisition at scale in regulated industries: crypto, iGaming, and fintech. The platform operates as a DSP with its own DMP. The DMP collects 4 billion signals a day and turns interests, behavior, and actions into precise audiences of real users. Inventory comes from the top 78 supply partners in the world, serving 1.2 billion ads a day across display, video, and CTV on hundreds of thousands of websites, apps, and platforms. Advertisers reach their exact ideal customer by interest first, then by behavior and intent.

Pros