G2 Vendor Directory

Matomo vs. SE Ranking

A side-by-side comparison based on G2 review data.

MetricMatomo

by Matomo Analytics

SE Ranking

by SE Ranking

Overall rating4.24.7
Review count961,619
Ease of use8.39.3
Ease of setup8.09.4
Quality of support8.09.5
Meets requirements8.79.3
NPS44.08602288.132296
Small Business54.5%87.3%
Mid-Market30.7%10.6%
Enterprise14.8%2.1%
Total page views2095,267
Total LLM citations045,023

Matomo

Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. It has two different hosting options - cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you max. flexibility.

Pros

  • Insights
  • Ease of Use
  • Customization
  • Options
  • Data Collection

SE Ranking

Your Search Ecosystem, Finally in One Place Search has fundamentally changed. The rankings, AI-generated answers, local visibility, brand mentions, and social signals that shape your digital performance no longer operate in isolation — and your data should not either. SE Ranking gives you a connected view of your search ecosystem so you can understand what is actually driving results, adapt as the landscape shifts, and walk into stakeholder conversations with clarity rather than approximations.

Pros

  • Ease of Use
  • Features
  • Keyword Research
  • Rank Tracking
  • SEO Optimization
  • Competitor Analysis