G2 Vendor Directory

MarketSight vs. Yext

A side-by-side comparison based on G2 review data.

MetricMarketSight

by Dynata

Yext

by Yext

Overall rating4.14.4
Review count261,124
Ease of use7.88.7
Ease of setup8.48.6
Quality of support7.68.7
Meets requirements8.88.9
NPS37.557.470211
Small Business46.2%29.7%
Mid-Market38.5%31.4%
Enterprise15.4%38.9%
Total page views383,529
Total LLM citations4528,858

MarketSight

MarketSight is dedicated to providing powerful and intuitive software solutions for Market Researchers.

Pros

    Yext

    Yext — Enterprise Agentic Marketing Platform Yext is the enterprise agentic marketing platform for multi-location brands that need to win across both AI and traditional search. AI is reshaping how customers discover brands. They're not just searching Google. They're asking ChatGPT, Gemini, Perplexity, and Grok — and the brands that show up in those responses are the ones with verified, structured data distributed to the right places. Yext is built to make that happen at enterprise scale. What Yext does Yext delivers three core capabilities from one platform.

    Pros

    • Ease of Use
    • Helpful
    • Centralized Management
    • Customer Support
    • Features
    • Review Management