G2 Vendor Directory

Mapp Empower vs. SAP Engagement Cloud (formerly SAP Emarsys)

A side-by-side comparison based on G2 review data.

MetricMapp Empower

by Mapp Digital

SAP Engagement Cloud (formerly SAP Emarsys)

by SAP

Overall rating3.44.2
Review count44666
Ease of use7.48.4
Ease of setup7.37.6
Quality of support7.78.6
Meets requirements7.88.5
NPS-19.04761945.9375
Small Business50.0%24.1%
Mid-Market36.4%53.1%
Enterprise13.6%22.8%
Total page views1041,440
Total LLM citations165,039

Mapp Empower

Mapp Empower transforms a vendor-agency relationship into a true partnership. Reseller like digital agencies and consulting firms retain full ownership of their clients’ experiences through a market-leading white label email marketing solution. Meanwhile, it was never so easy to administer and overview a multitude of client accounts. Mapp Empower provides revenue-generating full services where resellers complete all the work for their clients.

Pros

  • Easy Setup
  • Templates Availability
  • Easy Integration
  • Easy Creation

SAP Engagement Cloud (formerly SAP Emarsys)

SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the SAP Customer Experience (CX) portfolio, Engagement Cloud enables personalized, AI-driven interactions across every channel—turning moments like orders, service events, and loyalty milestones into timely, relevant experiences that build trust, strengthen relationships, and drive growth.

Pros

  • Ease of Use
  • Automation
  • Features
  • Helpful
  • Personalization
  • Intuitive