G2 Vendor Directory

Mailjet vs. Upland Adestra

A side-by-side comparison based on G2 review data.

MetricMailjet

by Sinch

Upland Adestra

by Upland Software

Overall rating3.94.4
Review count175102
Ease of use8.78.5
Ease of setup8.38.5
Quality of support7.89.3
Meets requirements8.59.0
NPS41.71428663.917526
Small Business74.4%50.0%
Mid-Market17.7%43.1%
Enterprise7.9%6.9%
Total page views922175
Total LLM citations12,261334

Mailjet

With GDPR-compliant infrastructure and proven deliverability, Mailjet is the best Email Marketing Software & Email API for Teams. Marketers design, deliver, and automate email newsletters and automations, while developers power high-volume transactional email via robust APIs and SMTP relay. Collaborative editing, templates, and approval flows keep teams fast and consistent; advanced segmentation, A/B testing, and analytics drive growth with every send. Built in Europe with privacy-first hosting options, Mailjet helps you reach the inbox at scale without compromising compliance.

Pros

  • Ease of Use
  • Automation AI
  • Easy Creation
  • Customer Support
  • Affordable
  • Email Marketing

Upland Adestra

Upland Adestra is a multi-channel marketing automation platform that engages audiences through advanced segmentation, AI-powered personalized content, and award-winning expertise. Adestra drives inbox placements and nurtures subscribers across email and mobile, seamlessly guiding them through their journey towards conversion. Many of our customers, including several of the world’s largest and most email-oriented companies, have drastically improved their email marketing performance through powerful technology and award-winning support.

Pros

  • Automation
  • Ease of Use
  • Automation AI
  • Email Campaigns
  • Email Marketing
  • Segmentation