Magnite, for Buyers vs. Viant Technology
A side-by-side comparison based on G2 review data.
| Metric | Magnite, for Buyers | Viant Technology |
|---|---|---|
| Overall rating | 3.7 | 4.2 |
| Review count | 18 | 311 |
| Ease of use | 8.3 | 8.2 |
| Ease of setup | 8.3 | 8.3 |
| Quality of support | 8.3 | 9.1 |
| Meets requirements | 8.3 | 8.4 |
| NPS | 16.666667 | 38.709677 |
| Small Business | 11.1% | 38.9% |
| Mid-Market | 50.0% | 40.8% |
| Enterprise | 38.9% | 20.3% |
| Total page views | 104 | 537 |
| Total LLM citations | 119 | 3,735 |
Magnite, for Buyers
Buyer Cloud delivers a powerful platform for brands to reach their desired audiences, driving unparalleled brand engagement, customer acquisition, and results.
Viant Technology
Viant Technology (NASDAQ: DSP) is an exclusively buy-side, AI-powered advertising platform purpose-built for CTV. Viant uniquely combines proprietary content intelligence, household-level identity resolution, and person-level attention signals to connect advertisers with real customers and drive measurable outcomes across the open internet. Through its award-winning AI solutions, Viant is building the future of autonomous advertising, where AI doesn't just assist the campaign, it delivers real results. Learn more at viantinc.com.
- Ease of Use
- Customer Support
- Team Helpfulness
- Easy Setup
- Setup Ease
- Campaign Management