G2 Vendor Directory

Lofty vs. Brivity

A side-by-side comparison based on G2 review data.

MetricLofty

by Lofty

Brivity

by Brivity

Overall rating4.34.2
Review count41144
Ease of use8.49.2
Ease of setup7.98.1
Quality of support7.68.2
Meets requirements8.78.6
NPS57.00245760.465116
Small Business85.4%93.2%
Mid-Market10.2%2.3%
Enterprise4.5%4.5%
Total page views1,299564
Total LLM citations20,1104,208

Lofty

Lofty is an award-winning AI innovator transforming how real estate professionals work, from individual agents and growing teams to large brokerages. At the center of the platform is Lofty AOS, the real estate industry’s first agentic AI operating system, designed to move beyond traditional software and task-based AI by helping plan, execute, and manage real estate workflows. Built directly into Lofty’s all-in-one real estate platform, a growing team of specialized AI agents works alongside real estate professionals across the customer lifecycle.

Pros

  • Ease of Use
  • Features
  • Integrations
  • Lead Generation
  • Customization
  • Automation

Brivity

Brivity Platform isn’t just real estate software—it’s a complete ecosystem designed to help you capture, nurture, and close leads while building lasting client relationships. From stunning IDX websites and a world-class CRM to powerful nurturing tools, transaction management, lead generation, marketing suite, recruiting solution, and a reporting center to track your business performance against your goals, Brivity provides everything you need.

Pros

  • Features
  • Updates
  • All-in-one Solution
  • Lead Management
  • Centralization
  • Business Growth