G2 Vendor Directory

Lofty

by Lofty

411

Reviews

4.3

Star rating

#14

Rank in Real Estate Marketing

Pros and cons

Pros

  • Ease of Use
  • Features
  • Integrations
  • Lead Generation
  • Customization
  • Automation

Cons

  • Poor Customer Support
  • Missing Features
  • Learning Curve
  • Not User-Friendly
  • AI Inefficiency
  • Expensive

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines for Lofty.

Page views and citations · Lofty

Source: G2 review data

Winning from

Based on reviewers who said they switched from another product.

Losing to

Based on reviewers of other products who said they switched from Lofty.

Key stats

-71.4%

57

Small Business

2

Adoption by company size

SegmentShare of reviews
Small Business85.4%
Mid-Market10.2%
Enterprise4.5%

Quarterly history

QuarterReviewsStar rating
2024 Q420.5
2025 Q194.1
2025 Q222.5
2025 Q4153.9
2026 Q164.3
2026 Q2144.0
2026 Q344.4

Satisfaction ratings

Ease of Use8.4
Ease of Setup7.9
Quality of Support7.6
Meets Requirements8.7

What reviewers say

Cancelled in writing on day 28 — still no confirmation, no refund

0.0

“Account setup was completed the same day I signed the contract (September 16, 2026).”

Real Estate Broker

Powerful Campaigns and Customer Tracking, But Navigation Feels Unintuitive

3.5

“The ability to send newsletters/campaigns. I like that i can see the moves that each customer makes. I like that we can have individual websites for our agents.”

Owner

Powerful CRM with Room to Grow

4.5

“I really don't know how it compares to other CRMS. I do find it a bit complicated.”

Realtor®