Kantar Advertising Insights vs. Voiro

With Kantar Advertising Insights, make the best media decisions, deliver performance and increase sales opportunities. It is your competitive advertising intelligence platform to understand the dynamics shaping the media landscape, through meaningful data and personalised actionable insights. Access to the most comprehensive advertising intelligence in the market with a coverage of all paid media channels : TV, Print, Radio, Outdoor, Online, Mobile, Video, Social, and Search. Get a complete view from creatives (visual, format, lengths…), occurrences, impressions, and spend estimations.

Voiro is an ad revenue management platform for retail media networks, media companies, and OTT platforms. We power the systems that monetisation teams rely on to plan, sell, deliver, and reconcile advertising revenue, all from a single, real-time source of truth. As retail media scales into one of the fastest-growing advertising channels, and media and OTT businesses face increasing pressure to grow direct revenue with transparency, Voiro provides the infrastructure needed to operate at speed, scale, and confidence. What Voiro Enables 1.