G2 Vendor Directory

Insightly Marketing vs. Salesforce Marketing Cloud

A side-by-side comparison based on G2 review data.

MetricInsightly Marketing

by Unbounce

Salesforce Marketing Cloud

by Salesforce

Overall rating3.54.0
Review count104,850
Ease of use7.97.9
Ease of setup8.67.7
Quality of support7.18.0
Meets requirements7.98.4
NPS-1033.740991
Small Business60.0%28.9%
Mid-Market40.0%46.9%
Enterprise0.0%24.2%
Total page views735,950
Total LLM citations11036,272

Insightly Marketing

Insightly Marketing is marketing automation made simple. It is built on the same platform as Insightly CRM, so customer data flows freely between the two systems in real time, giving you and your teams access to actionable insights faster than ever. It has a beautiful, easy-to-use interface for creating customer journeys, email templates, customer newsletters and shareable dashboards. Build engaging campaigns and grow a pipeline to support sales, all in minutes. Align sales and marketing efforts with a single, unified view of the customer across all marketing and sales touchpoints.

Pros

    Salesforce Marketing Cloud

    Agentforce Marketing is Salesforce’s marketing solution for the Agentic Enterprise. AI agents help marketers plan, create, optimize, and orchestrate adaptive customer experiences across every channel and interaction. Built on the world’s #1 CDP, Agentforce Marketing connects data, AI, automation, and engagement into one deeply unified platform for B2B and B2C marketing. Agentforce Marketing is part of Marketing Cloud. It’s the next evolution of marketing orchestration where humans and AI agents work together to grow customer relationships and revenue.

    Pros

    • Ease of Use
    • Automation
    • Integrations
    • Email Marketing
    • Features
    • Personalization