G2 Vendor Directory

illumin vs. Vistar Media

A side-by-side comparison based on G2 review data.

Metricillumin

by illumin

Vistar Media

by Vistar Media

Overall rating4.34.5
Review count15717
Ease of use8.38.9
Ease of setup8.38.8
Quality of support9.29.8
Meets requirements8.49.2
NPS5052.941176
Small Business60.7%58.8%
Mid-Market30.0%23.5%
Enterprise9.3%17.6%
Total page views1,010158
Total LLM citations2,294685

illumin

illumin is evolving the digital advertising landscape by empowering marketers to achieve transformative results through its customer-centric approach. Featuring a unified canvas built around the open web, illumin lets brands and agencies seamlessly plan, build, and execute campaigns across the entire marketing funnel, connecting programmatic channels, email, and social media within a single platform. Headquartered in Toronto, Canada, illumin serves clients across North America, Latin America, and Europe. For more information, visit illumin.com.

Pros

  • Ease of Use
  • Features
  • Team Helpfulness
  • Customer Support
  • Campaign Management
  • Setup Ease

Vistar Media

Vistar Media is the home of out-of-home – providing brands, marketers and media owners with the world’s first truly intelligent platform for buying and selling OOH. Vistar hosts the world’s most extensive digital out-of-home inventory globally, offering the scale, data and expertise that allow brands to capture a better kind of attention. With a full suite of platforms to choose from – demand-side platform, supply-side platform, ad server and Cortex CMS system – Vistar has built the world’s largest marketplace for OOH transactions.

Pros

  • Ease of Use
  • Customer Support
  • Audience Targeting
  • Easy Implementation
  • Advertising Customization
  • Client Acquisition