G2 Vendor Directory

illumin vs. MediaMath by Infillion

A side-by-side comparison based on G2 review data.

Metricillumin

by illumin

MediaMath by Infillion

by Infillion

Overall rating4.33.9
Review count157126
Ease of use8.37.8
Ease of setup8.37.8
Quality of support9.28.3
Meets requirements8.48.0
NPS5016.101695
Small Business60.7%25.0%
Mid-Market30.0%51.6%
Enterprise9.3%23.4%
Total page views1,010363
Total LLM citations2,2942,673

illumin

illumin is evolving the digital advertising landscape by empowering marketers to achieve transformative results through its customer-centric approach. Featuring a unified canvas built around the open web, illumin lets brands and agencies seamlessly plan, build, and execute campaigns across the entire marketing funnel, connecting programmatic channels, email, and social media within a single platform. Headquartered in Toronto, Canada, illumin serves clients across North America, Latin America, and Europe. For more information, visit illumin.com.

Pros

  • Ease of Use
  • Features
  • Team Helpfulness
  • Customer Support
  • Campaign Management
  • Setup Ease

MediaMath by Infillion

MediaMath is a global omnichannel demand-side platform (DSP) that opens up the limitless possibilities of programmatic to meet brands' and agencies' unique goals. A pioneer in the industry introducing the first DSP with the company's founding in 2007, MediaMath was acquired by Infillion in 2023, an advertising technology company that owns and markets premium advertising products, to provide advertisers with an end-to-end solution including attention-guaranteed video and unique first-party data for future-proofed programmatic and creative solutions.

Pros

  • Budget Management
  • Transparency
  • Advertising Management
  • Value
  • Low Costs
  • Features