G2 Vendor Directory

illumin vs. Broadsign

A side-by-side comparison based on G2 review data.

Metricillumin

by illumin

Broadsign

by Broadsign

Overall rating4.34.4
Review count15715
Ease of use8.37.8
Ease of setup8.38.6
Quality of support9.29.6
Meets requirements8.49.3
NPS5060
Small Business60.7%46.7%
Mid-Market30.0%26.7%
Enterprise9.3%26.7%
Total page views1,010125
Total LLM citations2,294634

illumin

illumin is evolving the digital advertising landscape by empowering marketers to achieve transformative results through its customer-centric approach. Featuring a unified canvas built around the open web, illumin lets brands and agencies seamlessly plan, build, and execute campaigns across the entire marketing funnel, connecting programmatic channels, email, and social media within a single platform. Headquartered in Toronto, Canada, illumin serves clients across North America, Latin America, and Europe. For more information, visit illumin.com.

Pros

  • Ease of Use
  • Features
  • Team Helpfulness
  • Customer Support
  • Campaign Management
  • Setup Ease

Broadsign

Broadsign is an end-to-end software solution for media owners and buyers to holistically plan, manage and deliver out-of-home media. For Media owners: Broadsign empowers media owners to efficiently scale, manage, and sell their digital and static out-of-home inventory through automated software, intelligent campaign tools, powerful network operations, and programmatic advertising. For Brands & Agencies: Reach audiences with dynamic and flexible campaigns that deliver quality impressions in real-time.

Pros