G2 Vendor Directory

IDX Broker vs. Lofty

A side-by-side comparison based on G2 review data.

MetricIDX Broker

by IDX

Lofty

by Lofty

Overall rating3.74.3
Review count43411
Ease of use6.38.4
Ease of setup6.67.9
Quality of support6.97.6
Meets requirements7.48.7
NPS35.71428657.002457
Small Business65.1%85.4%
Mid-Market16.3%10.2%
Enterprise18.6%4.5%
Total page views1921,299
Total LLM citations2,10420,110

IDX Broker

IDX Broker is dedicated to helping real estate professionals offer a better home-search experience. Through powerful technology and our industry leading MLS search solutions, we supercharge your website and equip your clients and prospects with the tools they need to make their property search simple and effective. By combining your real estate brand with IDX Broker’s home-search, you can create a website to be proud of.

Pros

    Lofty

    Lofty is an award-winning AI innovator transforming how real estate professionals work, from individual agents and growing teams to large brokerages. At the center of the platform is Lofty AOS, the real estate industry’s first agentic AI operating system, designed to move beyond traditional software and task-based AI by helping plan, execute, and manage real estate workflows. Built directly into Lofty’s all-in-one real estate platform, a growing team of specialized AI agents works alongside real estate professionals across the customer lifecycle.

    Pros

    • Ease of Use
    • Features
    • Integrations
    • Lead Generation
    • Customization
    • Automation