G2 Vendor Directory

iContact vs. EmailOctopus

A side-by-side comparison based on G2 review data.

MetriciContact

by Ziff Davis

EmailOctopus

by EmailOctopus

Overall rating4.14.3
Review count1,25145
Ease of use8.68.9
Ease of setup8.68.9
Quality of support8.98.4
Meets requirements8.68.5
NPS39.54248457.777778
Small Business64.0%62.8%
Mid-Market26.1%23.3%
Enterprise9.8%14.0%
Total page views333274
Total LLM citations8904,721

iContact

Get iContact Free by visiting iContact.com (link in bio), no credit card required! Professional email marketing from iContact helps businesses of all stages and sizes get results. From the small business just getting started to the professional marketer looking for strategies to maximize campaigns to the high-volume sender with 15,000 to 5 million+ subscribers, iContact offers a plan to meet every need.

Pros

  • Ease of Use
  • Easy Creation
  • Contact Management
  • Reliability
  • Email Marketing
  • Simple

EmailOctopus

EmailOctopus is an email marketing tool offering a rich set of email marketing templates allow users to create campaigns which are responsive to any device, in a matter of minutes. Users have the ability to build drip email sequences, import contacts, integrate with forms, and generate customized reports. With segmentation, users can create highly targeted email campaigns based on the customer data that matters most to their business. EmailOctopus’ automation tools enable users to create time-based onboarding and drip email sequences.

Pros

  • Ease of Use
  • Templates Availability
  • Simple
  • Affordable
  • Easy Setup
  • Free Plans