G2 Vendor Directory

Tally vs. SAP Engagement Cloud (formerly SAP Emarsys)

A side-by-side comparison based on G2 review data.

MetricTally

by ICF Olson

SAP Engagement Cloud (formerly SAP Emarsys)

by SAP

Overall rating4.54.2
Review count11666
Ease of use9.48.4
Ease of setup9.67.6
Quality of support8.18.6
Meets requirements9.18.5
NPS54.54545545.9375
Small Business54.5%24.1%
Mid-Market27.3%53.1%
Enterprise18.2%22.8%
Total page views811,440
Total LLM citations1715,039

Tally

Built to work for your business, motivate your customers, and drive the behavior you desire, Tally is different. It is seamless systems and intuitive incentives plus experts behind the scenes, tailoring programs to match the way your customers think.

Pros

    SAP Engagement Cloud (formerly SAP Emarsys)

    SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the SAP Customer Experience (CX) portfolio, Engagement Cloud enables personalized, AI-driven interactions across every channel—turning moments like orders, service events, and loyalty milestones into timely, relevant experiences that build trust, strengthen relationships, and drive growth.

    Pros

    • Ease of Use
    • Automation
    • Features
    • Helpful
    • Personalization
    • Intuitive