G2 Vendor Directory

Hitprobe vs. Shield

A side-by-side comparison based on G2 review data.

MetricHitprobe

by Chalkboard Software Limited

Shield

by SHIELD

Overall rating4.54.6
Review count1815
Ease of use9.49.3
Ease of setup9.28.9
Quality of support9.710.0
Meets requirements9.09.2
NPS83.33333380
Small Business66.7%21.4%
Mid-Market27.8%71.4%
Enterprise5.6%7.1%
Total page views100341
Total LLM citations80975

Hitprobe

Hitprobe is a web analytics and traffic quality monitoring solution designed to help marketers, advertisers, and growth teams track user behaviour, detect suspicious activity, and optimise digital performance. Hitprobe comfortably falls under the categories of marketing analytics, ad tech, and fraud prevention software and is used by businesses running paid advertising, particularly those managing PPC campaigns across platforms like Google, Meta, & Microsoft Ads.

Pros

  • Easy Setup
  • Ease of Use
  • Setup Ease
  • Integrations
  • Features
  • Tracking

Shield

SHIELD is a device-first fraud intelligence platform that helps digital businesses worldwide eliminate fake accounts and stop all fraudulent activity. Powered by SHIELD AI, we identify the root of fraud with the global standard for device identification (SHIELD Device ID) and actionable fraud intelligence, empowering businesses to stay ahead of new and unknown fraud threats. We are trusted by global unicorns like inDrive, Alibaba, Swiggy, Meesho, TrueMoney, and more.

Pros

  • Customer Support
  • Implementation Ease
  • Reliability
  • Accuracy
  • Easy Integrations
  • Fraud Prevention