G2 Vendor Directory

Highlight vs. Respondent

A side-by-side comparison based on G2 review data.

MetricHighlight

by Highlight

Respondent

by Respondent Inc.

Overall rating4.64.6
Review count29527
Ease of use8.99.3
Ease of setup9.19.2
Quality of support9.69.0
Meets requirements9.49.0
NPS68.96551777.044855
Small Business44.8%63.9%
Mid-Market31.0%21.2%
Enterprise24.1%15.0%
Total page views2781,590
Total LLM citations84111,790

Highlight

Highlight is the definitive product intelligence platform enabling brands to create products people love. Powered by a proprietary community, seamless logistics, expert research methodologies, and AI-driven analytics, Highlight’s platform is purpose-built for modern physical product teams and trusted by leading brands, top retailers, and emerging innovators alike.

Pros

  • Ease of Use
  • Customer Support
  • Analysis Efficiency
  • Research Efficiency
  • Survey Management
  • Implementation Ease

Respondent

A real-time marketplace for sourcing and scheduling research interviews with anyone, anywhere in the world. A powerful way for conducting sales research, competitive research, identifying problems, identifying needs, reaching product market fit, getting ahead of the pack.

Pros

  • Opportunities
  • Ease of Use
  • Income Generation
  • Setup Ease
  • Helpful
  • Surveys