GroundTruth Ads Manager vs. Innovid
A side-by-side comparison based on G2 review data.
| Metric | GroundTruth Ads Manager | Innovid |
|---|---|---|
| Overall rating | 3.9 | 4.1 |
| Review count | 11 | 384 |
| Ease of use | 8.7 | 8.2 |
| Ease of setup | 9.0 | 8.3 |
| Quality of support | 8.4 | 9.1 |
| Meets requirements | 8.4 | 8.5 |
| NPS | 20 | 39.841689 |
| Small Business | 36.4% | 16.0% |
| Mid-Market | 63.6% | 42.1% |
| Enterprise | 0.0% | 41.9% |
| Total page views | 198 | 750 |
| Total LLM citations | 1,540 | 4,082 |
GroundTruth Ads Manager
GroundTruth Ads Manager is an easy-to-use, self-serve omnichannel ad platform. Built on top of GroundTruth's MRC accredited location data suite, the platform helps you target and message your audiences to drive outcomes that matter: Boost brand awareness, drive online and. in-store visits, and increase sales to your business all through the click of a few buttons. Plus, you can serve these ads on mobile, desktop, or connected TV. • No IO contract required. • No minimum spend. • Real-time reporting on actual visits.
Innovid
Innovid is the leading omnichannel advertising platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences. At the core of Innovid is NIVO, powering AI agents and orchestration to activate, adapt, and optimize campaigns across the advertising lifecycle. As part of Mediaocean, Innovid is tied into Prisma, the industry’s core ad infrastructure for planning, buying, and billing, as well as Protected for verification, fraud detection, and brand safety. Visit www.innovid.com to learn more.
- Ease of Use
- User Interface
- Campaign Management
- Ad Management
- Intuitive
- Features