G2 Vendor Directory

Google Search Console vs. Semrush

A side-by-side comparison based on G2 review data.

MetricGoogle Search Console

by Google

Semrush

by Adobe

Overall rating4.74.4
Review count5174,293
Ease of use9.28.5
Ease of setup9.38.8
Quality of support8.28.7
Meets requirements9.38.9
NPS83.5937564.381271
Small Business62.6%64.4%
Mid-Market29.7%29.1%
Enterprise7.6%6.5%
Total page views92013,335
Total LLM citations4,479122,903

Google Search Console

Google Search Console is a free web service by Google that enables website owners and webmasters to monitor, maintain, and troubleshoot their site's presence in Google Search results. It provides essential tools and reports to help users understand how their site is performing, identify and fix issues, and optimize content for better visibility. Key Features and Functionality: - Performance Monitoring: Analyze search traffic data, including impressions, clicks, and position in Google Search, to understand which queries bring users to your site.

Pros

  • Valuable Insights
  • Data Accuracy
  • SEO Optimization
  • Keyword Ranking
  • User-Friendly
  • Website Analysis

Semrush

Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary dataset, Semrush delivers AI-driven insights across SEO, Agentic Search Optimization, content marketing, paid media, and social strategy. Used by over 28 million users globally – from scaling startups to the Fortune 500 – Semrush provides the competitive intelligence needed to win visibility in an evolving digital landscape.

Pros

  • Features
  • Ease of Use
  • Keyword Research
  • Helpful
  • SEO Optimization
  • SEO Tools