G2 Vendor Directory

Google My Business vs. Moz Local

A side-by-side comparison based on G2 review data.

MetricGoogle My Business

by Google

Moz Local

by Moz

Overall rating4.64.2
Review count395476
Ease of use9.28.8
Ease of setup9.08.9
Quality of support7.58.6
Meets requirements9.18.6
NPS78.97574149.462366
Small Business73.5%78.7%
Mid-Market21.6%16.2%
Enterprise4.9%5.1%
Total page views709281
Total LLM citations4,1218,011

Google My Business

Google My Business is a free tool that enables businesses to manage their online presence across Google Search and Maps. By creating and verifying a business profile, companies can provide essential information such as operating hours, contact details, and location, enhancing their visibility to potential customers. Key Features and Functionality: - Business Information Management: Update and display critical details like address, phone number, and business hours. - Customer Interaction: Respond to customer reviews and questions, fostering engagement and trust.

Pros

  • Ease of Use
  • Review Management
  • Centralized Platform
  • Convenience
  • Cross-Platform Compatibility
  • Easy Setup

Moz Local

Moz Local is a location management and local SEO tool designed to help businesses ensure their online presence is accurate, consistent, and visible across the most important directories, search engines, and maps. When someone searches for a product or service near them—like “coffee shop near me” or “plumber in [your city]”—Moz Local helps make sure your business appears in those results. It does this by syncing your business information (name, address, phone number, hours, and more) across major online platforms such as Google, Facebook, Apple Maps, Yelp, Bing, and dozens of others.

Pros