G2 Vendor Directory

Google My Business vs. Local Falcon

A side-by-side comparison based on G2 review data.

MetricGoogle My Business

by Google

Local Falcon

by Local Falcon

Overall rating4.64.7
Review count395160
Ease of use9.29.3
Ease of setup9.09.4
Quality of support7.59.4
Meets requirements9.19.4
NPS78.97574184.810127
Small Business73.5%92.6%
Mid-Market21.6%5.4%
Enterprise4.9%2.0%
Total page views709990
Total LLM citations4,12110,371

Google My Business

Google My Business is a free tool that enables businesses to manage their online presence across Google Search and Maps. By creating and verifying a business profile, companies can provide essential information such as operating hours, contact details, and location, enhancing their visibility to potential customers. Key Features and Functionality: - Business Information Management: Update and display critical details like address, phone number, and business hours. - Customer Interaction: Respond to customer reviews and questions, fostering engagement and trust.

Pros

  • Ease of Use
  • Review Management
  • Centralized Platform
  • Convenience
  • Cross-Platform Compatibility
  • Easy Setup

Local Falcon

Local Falcon is an agentic AI search and local SEO platform that tracks and improves brand visibility across generative AI answer engines and local search, built for enterprise brands, multi-location businesses, franchises, agencies, and small businesses. It shows you how ChatGPT, Gemini, Perplexity, Grok, Copilot, Google AI Overviews, and AI Mode mention your brand, with source attribution, sentiment, and competitor gap analysis that fuel generative engine optimization (GEO).

Pros

  • Ease of Use
  • Rank Tracking
  • Easy Setup
  • Helpful
  • Customer Support
  • Keyword Research