Google Analytics 360 vs. Smartlook
A side-by-side comparison based on G2 review data.
| Metric | Google Analytics 360 | Smartlook |
|---|---|---|
| Overall rating | 4.4 | 4.6 |
| Review count | 599 | 874 |
| Ease of use | 8.4 | 9.1 |
| Ease of setup | 8.2 | 9.2 |
| Quality of support | 8.3 | 9.0 |
| Meets requirements | 9.0 | 9.0 |
| NPS | 55.776173 | 74.79092 |
| Small Business | 50.3% | 85.3% |
| Mid-Market | 31.0% | 12.3% |
| Enterprise | 18.8% | 2.4% |
| Total page views | 317 | 428 |
| Total LLM citations | 1,071 | 5,472 |
Google Analytics 360
Google Analytics 360 is an enterprise-level analytics solution designed to help large organizations gain comprehensive insights into customer behavior across various channels and devices. By consolidating data from websites, mobile apps, and offline interactions, it enables businesses to understand the complete customer journey and make informed decisions to enhance marketing strategies and user experiences.
- Insights
- Easy Integrations
- Ease of Use
- Integrations
- Reporting
- Data Analysis
Smartlook
Smartlook is an analytics solution for websites, iOS/Android apps, and various app frameworks, that answers the "whys" behind your users' actions. Learn more about our features ↩️ Brands can easily understand how customers precisely interact with their website and app by: - Watching recordings of every user, and seeing exactly what they see, down to the same resolution. - Using automatically tracked events generated within the website/app, from tapping a button to typing text.
- Insights
- Ease of Use
- Analytics
- User Interface
- Free Usage
- Value