G2 Vendor Directory

Google AdMob vs. Google Ad Manager

A side-by-side comparison based on G2 review data.

MetricGoogle AdMob

by Google

Google Ad Manager

by Google

Overall rating4.34.2
Review count70236
Ease of use9.08.1
Ease of setup9.28.0
Quality of support7.77.5
Meets requirements8.88.8
NPS59.09090942.241379
Small Business80.0%37.1%
Mid-Market14.3%41.8%
Enterprise5.7%21.1%
Total page views1,119395
Total LLM citations5,7522,764

Google AdMob

Google AdMob is a comprehensive mobile advertising platform that enables app developers to monetize their applications by displaying high-quality ads. By integrating AdMob, developers can generate revenue while maintaining a seamless user experience. The platform supports various ad formats, including native, rewarded, banner, video, and interstitial ads, allowing for flexible and engaging ad placements within apps. AdMob's advanced monetization technology, such as mediation and real-time bidding, maximizes the value of each ad impression by facilitating competition among multiple ad networks.

Pros

  • Ease of Use
  • User Interface

Google Ad Manager

DoubleClick for Publishers is a complete ad revenue engine that helps publishers capture the full value of every impression across demand sources and channels. Seamless integration with DoubleClick Ad Exchange provides instant connection to millions of quality advertisers, while the natively integrated sales management platform streamlines operations for maximized sales at minimized costs.

Pros