Google Ad Manager vs. OpenWeb
A side-by-side comparison based on G2 review data.
| Metric | Google Ad Manager | OpenWeb |
|---|---|---|
| Overall rating | 4.2 | 4.2 |
| Review count | 236 | 19 |
| Ease of use | 8.1 | 8.8 |
| Ease of setup | 8.0 | 8.6 |
| Quality of support | 7.5 | 9.1 |
| Meets requirements | 8.8 | 9.0 |
| NPS | 42.241379 | 47.368421 |
| Small Business | 37.1% | 47.4% |
| Mid-Market | 41.8% | 42.1% |
| Enterprise | 21.1% | 10.5% |
| Total page views | 395 | 211 |
| Total LLM citations | 2,764 | 437 |
Google Ad Manager
DoubleClick for Publishers is a complete ad revenue engine that helps publishers capture the full value of every impression across demand sources and channels. Seamless integration with DoubleClick Ad Exchange provides instant connection to millions of quality advertisers, while the natively integrated sales management platform streamlines operations for maximized sales at minimized costs.
OpenWeb
OpenWeb powers communities across the open internet, turning real participation into direct audience relationships, actionable insights, and revenue. OpenWeb’s mission is to to build the community infrastructure that powers trusted engagement across the open internet for real people, publishers, and brands alike. OpenWeb works with more than 5,000 partners, hosting more than 150 million active users each month.