G2 Vendor Directory

Google Ad Manager vs. EX.CO

A side-by-side comparison based on G2 review data.

MetricGoogle Ad Manager

by Google

EX.CO

by EX.CO

Overall rating4.24.3
Review count23625
Ease of use8.18.6
Ease of setup8.08.3
Quality of support7.58.5
Meets requirements8.88.7
NPS42.24137943.478261
Small Business37.1%39.1%
Mid-Market41.8%43.5%
Enterprise21.1%17.4%
Total page views395277
Total LLM citations2,764334

Google Ad Manager

DoubleClick for Publishers is a complete ad revenue engine that helps publishers capture the full value of every impression across demand sources and channels. Seamless integration with DoubleClick Ad Exchange provides instant connection to millions of quality advertisers, while the natively integrated sales management platform streamlines operations for maximized sales at minimized costs.

Pros

    EX.CO

    EX.CO is the smarter video technology company harnessing the power of machine learning to maximize revenue across every screen—web, mobile apps, CTV, and DOOH. As a trusted partner to leading media organizations worldwide—including Advance Local, Hearst Newspapers, Motorsport Network, The Arena Group, and Ziff Davis—EX.CO sets the standard for video monetization with its online video platform and AI-driven yield engine, built for growth, control, and transparency. Since 2012, EX.CO has been shaping the future of video.

    Pros

    • Customer Support
    • Customer Satisfaction
    • Business Growth
    • Platform Capabilities
    • Ease of Use
    • Team Helpfulness