G2 Vendor Directory

Google Ad Manager vs. Broadsign

A side-by-side comparison based on G2 review data.

MetricGoogle Ad Manager

by Google

Broadsign

by Broadsign

Overall rating4.24.4
Review count23615
Ease of use8.17.8
Ease of setup8.08.6
Quality of support7.59.6
Meets requirements8.89.3
NPS42.24137960
Small Business37.1%46.7%
Mid-Market41.8%26.7%
Enterprise21.1%26.7%
Total page views395125
Total LLM citations2,764634

Google Ad Manager

DoubleClick for Publishers is a complete ad revenue engine that helps publishers capture the full value of every impression across demand sources and channels. Seamless integration with DoubleClick Ad Exchange provides instant connection to millions of quality advertisers, while the natively integrated sales management platform streamlines operations for maximized sales at minimized costs.

Pros

    Broadsign

    Broadsign is an end-to-end software solution for media owners and buyers to holistically plan, manage and deliver out-of-home media. For Media owners: Broadsign empowers media owners to efficiently scale, manage, and sell their digital and static out-of-home inventory through automated software, intelligent campaign tools, powerful network operations, and programmatic advertising. For Brands & Agencies: Reach audiences with dynamic and flexible campaigns that deliver quality impressions in real-time.

    Pros