G2 Vendor Directory

iStock vs. Shutterstock

A side-by-side comparison based on G2 review data.

MetriciStock

by Getty Images

Shutterstock

by Shutterstock

Overall rating3.54.4
Review count117655
Ease of use8.59.3
Ease of setup7.99.3
Quality of support6.98.7
Meets requirements8.29.0
NPS13.04347863.239875
Small Business60.0%62.2%
Mid-Market30.4%30.4%
Enterprise9.6%7.4%
Total page views4881,605
Total LLM citations4,0858,326

iStock

Founded in 2000, iStock created the crowd-sourced stock industry and became the original source for user-generated stock photos, vectors and illustrations, and video clips. For more than 15 years, we've given our artists a platform to make money with their passions by licensing their stock content to businesses and individuals around the world for use in a wide variety of projects. Today we remain an industry leader and key destination for creative business professionals who want to make a big impact without breaking the bank. We believe that imagery has the power to move the world.

Pros

  • Images
  • Quality
  • Content Quality
  • Photos
  • Helpful
  • Ease of Finding

Shutterstock

Shutterstock, Inc. is a leading global creative platform for transformative brands and media companies. Directly and through its group subsidiaries, Shutterstock's comprehensive collection includes high-quality licensed photographs, vectors, illustrations, 3D models, videos and music. Working with its growing community of more than 2 million contributors, Shutterstock adds hundreds of thousands of images each week, and currently has more than 600 million images and more than 45 million video clips available.

Pros

  • Images
  • Video Availability
  • Quality
  • Ease of Use
  • Photos
  • Easy Search