Loqate vs. Lob
A side-by-side comparison based on G2 review data.
| Metric | Loqate | Lob |
|---|---|---|
| Overall rating | 4.5 | 4.4 |
| Review count | 56 | 289 |
| Ease of use | 9.0 | 9.0 |
| Ease of setup | 8.8 | 9.0 |
| Quality of support | 9.0 | 8.9 |
| Meets requirements | 9.0 | 9.1 |
| NPS | 69.090909 | 60.142349 |
| Small Business | 50.0% | 54.1% |
| Mid-Market | 28.6% | 37.8% |
| Enterprise | 21.4% | 8.1% |
| Total page views | 441 | 828 |
| Total LLM citations | 5,363 | 11,102 |
Loqate
GBG Loqate is the world’s leading address verification provider, trusted by over 20,000 brands including IBM, Mastercard, ASOS, Oracle and Sephora. Global coverage across 250 countries and territories delivers local precision, even in hard-to-address markets. Reach is GBG Loqate’s agentic-ready decisioning layer for customer contact data.
- Ease of Use
- Address Validation
- Data Accuracy
- Customer Support
- Accuracy
- Time-saving
Lob
Lob is a technology-driven solution designed to streamline and enhance the print and mail workflows for businesses. By replacing outdated manual processes, Lob enables organizations to programmatically send and personalize direct mail at scale. This innovative approach addresses the inefficiencies that have historically plagued traditional mail systems, ultimately helping businesses save time, reduce costs, and unlock new growth opportunities. Targeted primarily at businesses looking to optimize their marketing and communication strategies, Lob caters to a diverse range of industries.
- Ease of Use
- Efficiency Improvement
- Automation
- Platform Usability
- Integrations
- Customer Support