G2 Vendor Directory

Frontify vs. Wix Studio

A side-by-side comparison based on G2 review data.

MetricFrontify

by Frontify AG

Wix Studio

by Wix

Overall rating4.54.6
Review count22583
Ease of use8.99.1
Ease of setup8.79.1
Quality of support9.48.8
Meets requirements8.89.1
NPS68.63636472.5
Small Business23.1%84.2%
Mid-Market36.0%10.5%
Enterprise40.9%5.3%
Total page views1,3051,178
Total LLM citations11,47911,118

Frontify

Frontify is the brand management platform for the AI era. It brings digital asset management (DAM), guidelines, and governance into the tools where brand work happens, so every team and AI agent works from the same foundation. The result is a brand that stays consistent as the business grows. Here’s how Frontify helps: - Unify brand context and digital assets: Link every asset directly to your brand guidelines so internal teams, external partners, and regional markets always use approved content correctly.

Pros

  • Branding Management
  • Ease of Use
  • Customer Support
  • Asset Organization
  • Collaboration
  • Branding Consistency

Wix Studio

Wix Studio is the website building platform for professional designers, developers, and marketers. With high-end design capabilities, streamlined workflows, and robust business tools, it empowers freelancers and agencies to build, manage, and scale exceptional websites with maximum efficiency. Wix Studio addresses the requirements of professional web creators by offering an all-in-one solution that combines advanced design technology with workflow, business and client management tools.

Pros

  • Ease of Use
  • Design
  • Features
  • Simple
  • Customer Support
  • Flexibility