G2 Vendor Directory

Fluency vs. Marketing 360

A side-by-side comparison based on G2 review data.

MetricFluency

by Fluency

Marketing 360

by Madwire

Overall rating4.33.5
Review count31262
Ease of use7.87.4
Ease of setup7.58.1
Quality of support9.07.5
Meets requirements8.67.3
NPS49.35483930.645161
Small Business26.5%77.4%
Mid-Market58.2%16.1%
Enterprise15.3%6.5%
Total page views1,680317
Total LLM citations5,0382,014

Fluency

Fluency is the Agentic Advertising Operating System built to turn fragmented, manual ad operations into governed, scalable execution. Fluency provides the infrastructure top agencies and brands need to integrate, automate and orchestrate advertising across every channel. This includes centralized connections to major walled gardens including Google, Meta, Microsoft and TikTok— as well as top programmatic platforms like The Trade Desk, DV360, and Basis.

Pros

  • Ease of Use
  • Efficiency
  • Campaign Management
  • Budget Management
  • Customer Support
  • Time-saving

Marketing 360

Marketing 360® was founded in 2009 by father and son, Joe and JB Kellogg, with a mission of making a difference by helping small businesses grow and their local communities grow. Now, located in Fort Collins, Colorado and Austin, Texas, Marketing 360 employs over 550 team members and has over 20,000 active SMB clients.

Pros

  • Customer Support
  • Customer Management
  • Helpful
  • Features
  • Business Growth
  • Interface Usability