G2 Vendor Directory

Fluency vs. Trellis

A side-by-side comparison based on G2 review data.

MetricFluency

by Fluency

Trellis

by Trellis

Overall rating4.34.1
Review count31214
Ease of use7.89.3
Ease of setup7.510.0
Quality of support9.09.0
Meets requirements8.69.2
NPS49.35483935.714286
Small Business26.5%64.3%
Mid-Market58.2%21.4%
Enterprise15.3%14.3%
Total page views1,680368
Total LLM citations5,0381,988

Fluency

Fluency is the Agentic Advertising Operating System built to turn fragmented, manual ad operations into governed, scalable execution. Fluency provides the infrastructure top agencies and brands need to integrate, automate and orchestrate advertising across every channel. This includes centralized connections to major walled gardens including Google, Meta, Microsoft and TikTok— as well as top programmatic platforms like The Trade Desk, DV360, and Basis.

Pros

  • Ease of Use
  • Efficiency
  • Campaign Management
  • Budget Management
  • Customer Support
  • Time-saving

Trellis

Trellis offers an eCommerce merchandising solution that leverages historical performance data to implement and manage advertising, pricing, content, and promotions. Trellis helps brands boost advertising profitability and growth, continuously optimizes content for organic growth and conversion rates, and grows profit margins with fully automated dynamic pricing functionality. By integrating vital merchandising tactics, they deliver integrated campaign management to profitably grow on Amazon and Walmart.

Pros