Flipkart Commerce Cloud Selection Manager vs. Heap by Contentsquare

Flipkart Commerce Cloud is a global enterprise intelligence solution provider for retailers and e-commerce businesses. Our solutions are built with Flipkart’s extensive knowledge of the e-commerce market, voluminous data from e-commerce events, and scale tested on billions of transactions. Our sophisticated AI/ML models deliver the best-in-class customer experience & business impact.

Heap by Contentsquare is a Product Analytics platform that automatically captures every user interaction on your website or app — no manual event tagging, no developer dependency, no data gaps. Founded in Silicon Valley in 2013, Heap was acquired by Contentsquare in 2023 and is now fully integrated as Contentsquare's Product Analytics capability. With Heap by Contentsquare, product, data, and marketing teams can instantly answer questions like: - Where are users dropping off in a funnel? - Which features are actually being adopted — and which are being ignored?