G2 Vendor Directory

Expandi Group vs. AdRoll ABM (Formerly RollWorks)

A side-by-side comparison based on G2 review data.

MetricExpandi Group

by Cyance

AdRoll ABM (Formerly RollWorks)

by NextRoll

Overall rating4.54.3
Review count20660
Ease of use7.58.7
Ease of setup8.28.6
Quality of support8.89.1
Meets requirements8.78.6
NPS6549.467275
Small Business45.0%27.4%
Mid-Market45.0%57.9%
Enterprise10.0%14.7%
Total page views561,457
Total LLM citations1599,026

Expandi Group

Expandi Cyance is a leading B2B intent data solution designed to help businesses identify and engage with their best-fit customers throughout their buying journey. By leveraging a comprehensive array of online sources, Cyance enables organizations to pinpoint potential clients who are actively researching the specific problems that their products or services can solve. This targeted approach allows sales and marketing teams to connect with the right individuals at the right moment, ultimately driving revenue growth.

Pros

    AdRoll ABM (Formerly RollWorks)

    AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals.

    Pros

    • Ease of Use
    • Audience Targeting
    • Targeting
    • Intent Data
    • Customer Support
    • Helpful