G2 Vendor Directory

Epsilon Digital vs. illumin

A side-by-side comparison based on G2 review data.

MetricEpsilon Digital

by Epsilon

illumin

by illumin

Overall rating3.44.3
Review count25157
Ease of use7.58.3
Ease of setup7.68.3
Quality of support7.49.2
Meets requirements7.78.4
NPS-12.550
Small Business56.5%60.7%
Mid-Market30.4%30.0%
Enterprise13.0%9.3%
Total page views1641,010
Total LLM citations9132,294

Epsilon Digital

Epsilon Digital is an identity-powered, managed programmatic solution that helps brands turn first-party data and powerful in-house data into measurable growth across the channels that matter most to your customers. We combine data onboarding, targeting, cross-channel activation, and measurement all delivered by a team of experts who operate as an extension of your marketing organization.

Pros

  • Easy Integrations
  • Data Insights
  • Targeting
  • Targeting Efficiency
  • Audience Targeting
  • Campaign Management

illumin

illumin is evolving the digital advertising landscape by empowering marketers to achieve transformative results through its customer-centric approach. Featuring a unified canvas built around the open web, illumin lets brands and agencies seamlessly plan, build, and execute campaigns across the entire marketing funnel, connecting programmatic channels, email, and social media within a single platform. Headquartered in Toronto, Canada, illumin serves clients across North America, Latin America, and Europe. For more information, visit illumin.com.

Pros

  • Ease of Use
  • Features
  • Team Helpfulness
  • Customer Support
  • Campaign Management
  • Setup Ease