G2 Vendor Directory

Doubletick - Email Tracking for Gmail and GSuite vs. Adobe Marketo Engage

A side-by-side comparison based on G2 review data.

MetricDoubletick - Email Tracking for Gmail and GSuite

by Doubletick

Adobe Marketo Engage

by Adobe

Overall rating4.64.1
Review count133,339
Ease of use9.57.8
Ease of setup8.67.4
Quality of support8.67.9
Meets requirements9.08.5
NPS83.33333339.981303
Small Business50.0%24.2%
Mid-Market33.3%51.3%
Enterprise16.7%24.4%
Total page views734,854
Total LLM citations6752,924

Doubletick - Email Tracking for Gmail and GSuite

Doubletick is Free and unlimited email tracking for Gmail and Google Workspace (G Suite) with real-time desktop notifications and WhatsApp like double tick marks (✓✓) in your sent box. A single blue tick ✓ indicates that an email has been sent, but yet to be opened by the recipient. Double blue ticks ✓✓ mean that your email has been opened by the recipient and grey ticks indicates that email is not tracked.

Pros

  • Affordable
  • Helpful
  • Easy Setup
  • Ease of Use
  • Data Accuracy
  • Email Tracking

Adobe Marketo Engage

Marketo Engage is a comprehensive, AI-powered marketing automation platform that enables teams to scale personalized buyer engagement and drive predictable pipeline and revenue growth. It helps attract the right buyers, nurture them across channels and journeys, align sales and marketing efforts, and deliver insights that maximize marketing’s impact on revenue. As a centralized hub for cross-channel campaign orchestration and execution, Adobe Marketo Engage supports businesses of all sizes—helping them acquire, nurture, expand, and retain customers along complex buying journeys.

Pros

  • Ease of Use
  • Automation
  • Features
  • Integrations
  • Marketing Automation
  • Automation Efficiency