G2 Vendor Directory

D&B Connect vs. Sugar Market

A side-by-side comparison based on G2 review data.

MetricD&B Connect

by Dun & Bradstreet

Sugar Market

by SugarAI

Overall rating4.14.2
Review count134219
Ease of use8.78.0
Ease of setup8.48.0
Quality of support8.89.1
Meets requirements8.58.5
NPS43.5114544.444444
Small Business30.2%39.4%
Mid-Market44.2%47.4%
Enterprise25.6%13.1%
Total page views451220
Total LLM citations1,157228

D&B Connect

D&B Connect is a cloud-based data management platform that helps organizations improve the quality, accuracy, and consistency of customer and business data across their technology ecosystem. By connecting trusted D&B data with internal systems, teams can enrich records, identify and resolve duplicate data, improve matching and identity resolution, and maintain a more complete view of customers and prospects.

Pros

  • Ease of Use
  • Data Accuracy
  • Data Quality
  • Easy Setup
  • Helpful
  • Data Discovery

Sugar Market

Sugar Market is marketing automation that helps teams create campaigns faster, engage prospects across channels, and deliver better leads to sales. Marketers can build emails, landing pages, and forms with no-code tools, then use insights to personalize outreach and predict which leads are most likely to convert. With Sugar Market, you can streamline campaign creation, improve lead quality, and prove marketing’s impact with clear reporting.

Pros

  • Ease of Use
  • CRM Integration
  • Customer Support
  • Easy Setup
  • Feature Variety
  • Email Marketing