G2 Vendor Directory

CTM vs. ResponseTap

A side-by-side comparison based on G2 review data.

MetricCTM

by CTM

ResponseTap

by ResponseTap

Overall rating4.54.5
Review count76189
Ease of use8.88.7
Ease of setup8.68.4
Quality of support9.29.3
Meets requirements9.29.2
NPS70.70151367.46988
Small Business66.4%41.6%
Mid-Market30.1%42.7%
Enterprise3.5%15.7%
Total page views3,96632
Total LLM citations4,00735

CTM

CTM helps businesses turn everyday conversations into growth. Trusted by more than 100,000 users worldwide, including leading brands like Tinuiti, Morgan & Morgan, Tutor Doctor, and ServiceMaster, CTM connects marketing performance to revenue outcomes, giving teams the clarity to see which campaigns drive conversions and the insight to optimize every customer touchpoint. The result: more efficient lead handling, higher conversion rates, and improved ROI.

Pros

  • Customer Support
  • Ease of Use
  • Helpful
  • Call Tracking
  • Features
  • Integrations

ResponseTap

By allowing marketers to connect the customer journey to the phone call, and call centres to start the conversation where the online journey left off, ResponseTap's Call Intelligence helps businesses optimise campaigns, maximise sales and improve the customer experience. Over 1,600 brands use ResponseTap to reveal the campaigns, channels and keywords that make customers pick up the phone – with customers including Aviva, Virgin Money, Hiscox, Wickes and WhatCar?

Pros