G2 Vendor Directory

CPV Lab Pro vs. CTM

A side-by-side comparison based on G2 review data.

MetricCPV Lab Pro

by UpTechVision Solutions

CTM

by CTM

Overall rating4.94.5
Review count11761
Ease of use9.58.8
Ease of setup9.08.6
Quality of support9.89.2
Meets requirements9.89.2
NPS10070.701513
Small Business100.0%66.4%
Mid-Market0.0%30.1%
Enterprise0.0%3.5%
Total page views473,966
Total LLM citations474,007

CPV Lab Pro

CPV Lab is a performance marketing tracker built for media buyers, affiliate marketers, performance agencies, ecommerce brands, and programmatic advertisers who need one place to track, test, optimize, and automate all their marketing. Available as two versions: - CPV Lab Pro - self-hosted, installed on your own server. Full data ownership. No click limits. No event caps. - CPV One - cloud-hosted, managed by our team. Same features, no server setup required.

Pros

  • Simple
  • Insights
  • Platform Quality
  • Flexibility
  • Email Sending
  • Capabilities

CTM

CTM helps businesses turn everyday conversations into growth. Trusted by more than 100,000 users worldwide, including leading brands like Tinuiti, Morgan & Morgan, Tutor Doctor, and ServiceMaster, CTM connects marketing performance to revenue outcomes, giving teams the clarity to see which campaigns drive conversions and the insight to optimize every customer touchpoint. The result: more efficient lead handling, higher conversion rates, and improved ROI.

Pros

  • Customer Support
  • Ease of Use
  • Helpful
  • Call Tracking
  • Features
  • Integrations