Commune vs. OpenWeb

Commune is the brand advocacy platform for B2C companies that grows revenue by increasing UGC on social media and improving LTV through building a community of consumer advocates. First released in 2019, we have supported 300+ clients such as Adobe, Kellogg's, Mazda, Panasonic, and Marugame Udon. Key Differentiators: - Gamification and incentives to turn community members into advocates A fully customizable challenges/rewards system encourages community members to engage with other community members, answer surveys, complete training, and post reviews on social media.

OpenWeb powers communities across the open internet, turning real participation into direct audience relationships, actionable insights, and revenue. OpenWeb’s mission is to to build the community infrastructure that powers trusted engagement across the open internet for real people, publishers, and brands alike. OpenWeb works with more than 5,000 partners, hosting more than 150 million active users each month.