G2 Vendor Directory

Closely vs. Lusha

A side-by-side comparison based on G2 review data.

MetricClosely

by IO Technologies

Lusha

by Lusha

Overall rating4.64.3
Review count1961,671
Ease of use9.49.3
Ease of setup9.19.2
Quality of support9.38.3
Meets requirements9.18.7
NPS78.46153853.913043
Small Business94.3%39.5%
Mid-Market4.7%46.9%
Enterprise1.0%13.6%
Total page views4504,844
Total LLM citations3,43774,650

Closely

Closely is a cloud-based sales engagement platform for any business size - from solopreneurs to brands with dedicated sales teams. Launch automated outreach campaigns, grow and manage your Linkedin network , export B2B email contacts and hit your sales goals faster than ever.

Pros

  • Easy Setup
  • Ease of Use
  • LinkedIn Integration
  • Intuitive
  • Customer Support
  • Affordable

Lusha

Lusha is the B2B data and sales intelligence system used by sales, marketing, recruiting, RevOps, and AI agents to find contacts, enrich records, and track real-world buying signals. It works with your CRM, automation tools, and existing GTM stack. 300M+ business contacts and 30M+ company profiles across North America, EMEA, APAC, and LATAM. It has two layers that work together. Lusha Search gives you verified contact and company data on demand — direct dials with 90%+ accuracy, business emails verified at 95–98% across regions, firmographics, technographics, and buying signals.

Pros

  • Ease of Use
  • Contact Information
  • Data Accuracy
  • Accuracy
  • Lead Generation
  • Accurate Data