G2 Vendor Directory

Click vs. Act-On

A side-by-side comparison based on G2 review data.

MetricClick

by Click

Act-On

by Act-On Software

Overall rating4.04.1
Review count3141,071
Ease of use7.98.3
Ease of setup8.08.0
Quality of support8.28.9
Meets requirements8.38.4
NPS30.84745841.456311
Small Business38.0%39.0%
Mid-Market47.6%49.4%
Enterprise14.4%11.6%
Total page views480974
Total LLM citations1,5124,432

Click

Click is the only complete marketing technology solution that is natively integrated with Microsoft Dynamics CRM. Our top-rated marketing automation platform and communication tools create a unified and seamless user experience, ensuring your Sales, Marketing and IT teams are fully aligned and able to work together easily and productively.

Pros

  • Ease of Use
  • Features
  • Helpful
  • Time Efficiency
  • Powerful Features
  • Customer Support

Act-On

Act-On Software is a Marketing Automation Platform that provides solutions to empower marketers to engage marketing targets at every step of the customer lifecycle. Act-On makes customer data actionable so marketers can dream big and build smart, effective marketing automation programs to grow their businesses and generate higher customer lifetime value – all with the fastest time-to-value. Get a Demo: https://act-on.com/demo/ Act-On empowers marketers to: • Grow and expand their businesses at scale through B2B demand generation, B2C sales and transactions, and customer marketing features.

Pros

  • Ease of Use
  • Customer Support
  • Email Marketing
  • Email Management
  • Integrations
  • Helpful