G2 Vendor Directory

Chatfuel vs. Gupshup

A side-by-side comparison based on G2 review data.

MetricChatfuel

by Chatfuel Ai

Gupshup

by Gupshup

Overall rating4.44.4
Review count4567
Ease of use9.19.0
Ease of setup8.59.0
Quality of support8.68.7
Meets requirements9.09.1
NPS65.11627966.666667
Small Business84.4%23.9%
Mid-Market13.3%46.3%
Enterprise2.2%29.9%
Total page views595932
Total LLM citations10,1468,649

Chatfuel

Chatfuel turns conversations on WhatsApp, Instagram, Facebook, and your website chat into sales, so you stop losing leads to slow replies. It replies to comments and DMs, qualifies leads through a few customizable questions, and hands hot leads off to WhatsApp with the full conversation attached. Your team picks up right where the bot left off. The AI responses use your own tone and product knowledge, not a script. Bookings, a catalog, and reusable flows live in the same place. Chatfuel also runs a hosted MCP (Model Context Protocol) server.

Pros

  • Affordable
  • Easy Setup
  • Navigation Ease
  • Automation
  • Easy Creation
  • Intuitive

Gupshup

Gupshup.io is the leading Conversation Cloud for marketing, commerce, and support automation. Gupshup’s automation solutions enable 45,000+ brands across India, Latin America, Europe, Southeast Asia, the Middle East, and the United States to deliver better customer experience, and increased revenue while saving costs. Citibank, Akzo Nobel, Khan Academy, Unilever, MPL, Netflix, Flipkart, and Ola are a few of its leading clients. With a single messaging API for 30+ channels across voice, text, and chat, the Gupshup Conversation Cloud powers over 10 billion messages per month.

Pros

  • Ease of Use
  • Customer Support
  • Helpful
  • Easy Integrations
  • Features
  • Staff Support