G2 Vendor Directory

Broadstreet vs. SAS Customer Intelligence 360

A side-by-side comparison based on G2 review data.

MetricBroadstreet

by Broadstreet Ads

SAS Customer Intelligence 360

by SAS Institute

Overall rating4.84.4
Review count52150
Ease of use9.58.7
Ease of setup9.68.2
Quality of support9.89.0
Meets requirements9.78.9
NPS88.46153858.503401
Small Business98.1%22.0%
Mid-Market1.9%44.7%
Enterprise0.0%33.3%
Total page views265469
Total LLM citations1,0453,881

Broadstreet

Broadstreet is an Ad Manager that caters specifically to the needs of direct, digital ad sales. It's a platform best suited to city and regional magazines, local news websites, trade journals, and radio broadcaster. Broadstreet is a long-term sponsor of CRMA, LION Publishers, and similar publisher associations.

Pros

    SAS Customer Intelligence 360

    SAS Customer Intelligence 360 is an AI-powered customer engagement platform that helps organizations connect customer data, decisions and delivery to create relevant, personalized experiences across every channel. The platform unifies audience management, customer journey orchestration, marketing decisioning, data activation and measurement in a single solution, enabling marketers to turn customer insights into real-time actions.

    Pros

    • Insights
    • Ease of Use
    • Analytics
    • Features
    • Capabilities
    • Integrations