G2 Vendor Directory

Connect vs. AdRoll

A side-by-side comparison based on G2 review data.

MetricConnect

by Bridge

AdRoll

by NextRoll

Overall rating4.84.1
Review count27807
Ease of use9.08.5
Ease of setup9.08.6
Quality of support9.78.3
Meets requirements9.78.5
NPS92.59259336.989796
Small Business60.9%56.7%
Mid-Market13.0%35.5%
Enterprise26.1%7.8%
Total page views3852,729
Total LLM citations30812,393

Connect

CONNECT, powered by BRIDGE, makes digital advertising seamless, offering agencies, small businesses, media companies, and enterprises a powerful way to plan, build Data Safe℠ audiences, activate, and measure campaigns—all with no platform fees. Our solution lets you intuitively create custom consent-based, privacy-compliant PII audiences of real people for each campaign. Once your audience is created, launch campaigns across Email, Social Media, Display, CTV/OTT, and Audio, reaching people where they’re most engaged.

Pros

  • Ease of Use
  • Audience Targeting
  • Campaign Management
  • Customer Support
  • Easy Setup
  • Results Performance

AdRoll

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This comprehensive solution provides users with powerful artificial intelligence capabilities, flexible campaign management tools, and seamless integrations, all aimed at converting clicks into customers. By offering a full-funnel performance approach, AdRoll empowers mid-sized businesses to streamline their marketing efforts and achieve measurable results across various channels.

Pros

  • Ease of Use
  • Ad Management
  • Campaign Management
  • Easy Setup
  • Customer Support
  • Targeting