Bria vs. RingCX

Bria (formerly X-Lite) is a softphone solution designed to extend the capabilities of your call server, PBX, or VoIP service so you can take calls anywhere on both desktop and mobile devices, and augment your communications with team messaging, HD video conferencing and screen sharing capabilities, hosted by CounterPath. Experience crystal clear audio and HD, 1080p video calls whether in your office or on-the-go; and manage calls easily with intuitive call recording, music on hold, and call transfer functions. Need more collaboration features?

RINGCX PRODUCT DESCRIPTION RingCX is an AI-first Contact Center as a Service (CCaaS) solution that delivers effortless customer experiences before, during, and after every interaction. Recognized with Metrigy's 2026 MetriStar Top Provider Award for CCaaS, RingCX enables businesses to manage human and AI agents, maximize team performance, and improve customer satisfaction from a single omnichannel platform. AGENTIC VOICE AI AND OMNICHANNEL SUPPORT Agentic Voice AI serves as the core of RingCX, delivering automation, real-time assistance, and insights across every interaction.